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I get asked that by rookie network marketers all the time. They want names, companies, and documentation. And although it is tempting to give them a laundry list of 7-figure earners, I have found a much more productive answer. When asked, 'Who makes the most money in MLM?' I answer their question with a question. 'Do you mean in dollars or PSU's?' And naturally, the rookie gets a quizzical look on their face and asks the expected question, 'What's a PSU?' I smile, and say, 'The top network marketers in the world are the best at solving other people's problems. Rather than getting paid once with a dollar, a pound, a yen, or a deutschemark, they prefer to earn over and over again in Problem Solving Units...' You see, if you have a prospect who has problems with their finances, their lack of time freedom, their lack of job security, their lack of recognition, you have a far better earning opportunity than in trying to sell them some wonderful multi-level website, shampoo, vitamin, long-distance, or water filter. It's easy to sell them some of your product. It takes a far more patient networker to uncover a prospect's problems, and then show them a solution. The highest paid networkers in the world are simply the best at finding and solving problems. Far more people in the world have dissatisfaction with money and freedom issues than anything else, even weight loss. Only 52% of North Americans are overweight, but 4 out 5 don't love their job or their income. Product enthusiasts argue that product has to move. Absolutely. Huge quantities of mlm products move as a by-product of solving people's financial and time freedom problems. By patiently asking significant questions, problems can be uncovered one by one. Want a good example? Anyone under the age of 45 today will need an income of $50,000 per year or more to retire comfortably in 2025 or later thanks to inflation. One million dollars invested in government treasuries at 6% will give you a $60,000 annual income. Everyone under the age of 45 today will need one million dollars saved up to retire comfortably. Does your prospect have a solid plan in place and working well to get them there? Can you show them a way to get there a little bit faster? Do you think the 4 out 5 adults aged 25-55 who are way behind in saving for retirement worry about it? Absolutely! Do you want to join the ranks of the highest paid networkers in the world? Become extremely proficient in uncovering people's problems and then showing them how your opportunity can help them solve those problems. Anyone can earn a dollar. But PSU's pay you over, and over, and over again. Solve a problem once, get paid for that solution for years to come! Until next time, David
Ledoux http://www.ilovemlm.com
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