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Results of 1,000 Phone Calls!
by Robert Blackman
I get
asked all the time:
"Robert, do you call your leads or do you mail them?"
I do
both.
Here's
my formula.
It
can work for you:
1)
You make 50 calls a day--it will take you about 2-3 hours
2) Those you don't get hold of, drop a post-card in the mail to
them.
That's
my formula.
Here's
how this system has worked for me in the past:
50
calls a day times 20 days in a month = 1,000 calls a month
1,000
calls a month equals 12,000 calls a year.
Do
you think you can make 12,000 calls a year?
Sure,
you can. And you MUST have the proper expectations.
I sell
leads with phone numbers, you know. And, I get people who buy these
leads and EXPECT everyone to fall over and JUMP into their MLM business.
THAT
WILL NEVER HAPPEN!
And,
if you think that will happen, you're nothing more than a DREAMER!
Here's
the results of when I called 1,000 people in one month.
You should EXPECT close to the same results.
Remember,
I called 50 people a day. I took Saturday and Sunday off. I spent
approx. 3 hours a day on my phone calls. That's 15 hours a week,
or 60 hours a month.
Here's
my results:
1,000
phone calls
278 disconnected phone numbers
469 voice mails
124 said no and hung up on me
129 said "yes" to my free offer
27.8%
Of the phones were bad numbers
46.9% I got their voice mail
12.4% Screamed NO to me
12.9% Said YES to my Free offer
I signed
26 people up in my MLM program!
That's
2.6% of the original 1,000 that I called.
That's 20.1% of the 129 that I got hold of who wanted my Free offer.
I only
got hold of 25.3% of those I called--that's 253 out of 1,000.
The other 747 people I did NOT connect with them.
I was
a BULL DOG!
Now,
that's marketing your Network Marketing business!
Now,
YOUR results may go up or down a few percentage points--but this
is the REALISTIC expectations you should have when you telemarket
your leads WITH phone numbers.
Now,
the real "kicker" is that is just the Front-End money.
I also
have a "back-end" in my books and tapes.
You
see, I realize that not everyone is going to "jump" into
my program until they get to know me.
If
I do "slam" them in my MLM business over the phone, over
half of them are going to drop out in 30 days.
And,
I don't like doing business that way.
Why?
Because
I know that the masses don't like slamming people into a business
either.
And,
MLM is about marketing to the masses.
Enough
said on that subject.
You
see, my approach has always been simple.
I wanted
residual income.
I wanted to roll over instead of roll out of bed.
I wanted to play Golf at 10:00 a.m. on a Tuesday.
I wanted to be able to buy a lake house.
I wanted to fly my children to Disney World for a WEEK!
I have
lots of WANTS.
And,
I knew my job wouldn't cover more than my NEEDS.
So,
MLM gave me an opportunity to excel and make my dreams become a
reality.
I decided
long ago, that I would do "what nobody else was doing".
I would
go the "EXTRA, EXTRA MILE"
50
calls a day, every day was daunting!
Nobody in my upline was doing that.
Nobody in my downline was doing that.
Nobody in the entire company was doing that.
That's
why I decided to do it.
Because
not only would it make my "WANTS" become a reality, but
nobody else was making 50 calls a day.
I'm
a bit of a "maverick".
I like
doing things nobody else does.
I like
working my "butt" off for a reason.
Now,
I showed you the front end and net result after one month (20 days
actually) of making 1,000 calls:
26
NEW SIGNUPS!
That
is the front end.
Here's
my back end:
5 MLM
Mastery Courses @ $249.95 each
15 Sit Back & Get Rich Books @ $29.95 each
10 Video Tape sales @ $20 each
4 Advertising Magic Sales @ $99 each
They
bought that from the website I sent them to,or the FOD that was
on the card, or the catalog I mailed to them 30 days later.
Oh,
yes, I followed up at least every other month with some sort of
offer.
You
should too!
I sold:
$2,295
worth of "Information" on the back-end of those 50 phone
calls a day.
I made
40% of that, or a $918 commission!
Multiply
that times 12 months and you get:
$11,016
a year in back-end commissions!!!
Heck,
I'd take the 11 grand a year even if NOBODY joined my MLM program!
You
see, discipline is the key to this business.
I just
work harder than 98% of the industry. I made more than 98% of the
industry.
So,
tell me, how many times have you called 50 people a day for your
MLM business?
Once?
Twice?
NEVER???
"But,
Robert, what would I say to them? Who would I call? I'm not good
on the phone. I don't have any money to make those calls. I'd rather
mail post-cards. I'm running ads online where I don't have to talk
to anyone. Nobody would join with me."
These
are common excuses to NOT doing the business.
If
I told you that by making 50 calls a day that you'd sign up 312
people a year, and make an additional $11,000 just in back-end money,
would you be interested?
That
doesn't even include the money you'd make in the MLM program that
you're putting them into!
If
your MLM program pays you 15% on the first level and 40% on the
second level, like mine does, here's what you would make if those
312 people were on $100 Auto-ship and only 50 of them sponsored
2 people in one year:
1st
level: $7,500 a month
2nd level: $4,000 a month
That's
$12,500 a month after one year.
Sure,
not all 312 will stay active.
Not everyone will be on $100 Auto-Ship
But
this is a MODEL!
You
play with the numbers yourself and your own pay plan.
Charts
and graphs do nothing but represent the possiblities.
But,
it's within those possiblities that mountains are moved and I get
"moved" to work myself out of my comfort zone!
Okay,
let's back up a minute.
I know
you're wondering "what" I said when I called my prospects.
That's
simple.
My
philosphy was to use the phone and mail to DRIVE traffic to my website.
I know
I can place ads all over the web.
I know I can place ads in magazines.
I know I can direct mail a list.
But,
I wanted to add a personal touch to my MLM business.
After
all, MLM is a people business, isn't it?
So,
I decided that if I wanted to be FREE, that I'd
be willing to spend 2-3 hours a day for my Freedom.
Would
you?
Heck,
I used to spend that much time a day dreamingof getting rich or
just watching TV when I got home from work.
I felt
that the 2-3 hours a night wasn't a sacrifice.
IT
WAS A CHOICE!
I can't
make that choice for you.
You
have to decide which is more important in your life.
TV
or your Freedom.
Dreaming or Living your Reality.
The
choice is yours....
Okay,
I decided to DRIVE traffic to my website with a personal touch.
I decided
to do what nobody else was doing.
I decided to make 50 calls a day, come "hell or high-water"
My
discipline paid off.
It will pay off for you, too.
Here's
my script:
"Hi,
(insert name here), my name is Robert, you recently responded to
our ad about making extra money from home. Are you still looking
for an opportunity, or have you found one?"
That's
what I said to the 253 people I got hold of when I called 1,000
people.
50.9%
of those 253 I TALKED TO, said yes to my Free offer.
Here's
how it went.
If
they said they were still looking for an opportunity I asked them
if they had access to the Internet.
If
they said "Yes", I gave them my website, or I took their
e-mail address over the phone, just to ensure that they would get
my information.
If
they didn't have access to the Internet, I verified their address
and mailed them the same information that was on my web page.
Simple
enough.
I didn't
try to "sell" them on the phone.
The
sole purpose of the phone call was to "CAPTURE" their
e-mail address.
Then,
my auto-responder took over.
What
was I giving away?
A "Free
7-Day Crash Course" on MLM.
It
normally sells for $14.95 I told them, but they'd get it for Free
if they went to my website.
Oh,
by the way, I left the same script to the 469 who sent me to their
voice mail!
Then,
I'd drop a post-card in the mail to them, in addition to leaving
them a message.
You
see, I market differently than most.
I realize
that more people will say "no" than say "yes".
With
that in mind I have "stuff" for those people who say "no"
to me, to buy.
"Stuff"
like training books and tapes.
Read
more >>
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