How to
Make Your
Own Web Site
There used to be only one answer to the question of how to make
your own web site: Have someone built it, for many thousands of
dollars. Fortunately, now there are at least six ways to
make your own web site. Let's explore each one:
Option 1: Have it built for you.
This is definitely the lowest-involvement, highest-cost method.
Just like ordering anything custom-built, you specify what you want,
and then pay a bunch of money, and hope that the designer/builder
understands your preferences and builds it right.
If you have lots of cash, this is the best way to make your
own web site. That's because you can have exactly what you want
(at a price), and it takes the least amount of your time. Because
HomeIncomeCoach is all about how you can make more money,
and not about how to spend more money, what do you say we
explore the other options?
Option 2: Use a free site.
This is the opposite of the custom approach: You pay nothing, and
you get a web site. Before you sit up, point your finger at your
computer monitor, and say "That's what I want!", it's not a great
option.
You'll get a garbage site. It will be filled with advertisements
you have no control over. It will have a bad domain like: "www.geocities.com/buildit/
freesites/ x4159smith/index.html", or some such memorable name.
You will get little or no support for your questions. And if, by
some wild stroke of luck you make it work, as soon as you get decent
traffic, they will start charging you for "excess usage".
You get what you pay for, so don't plan on paying nothing.
Option 3: Use a canned
site from a company like an MLM.
We've talked about this option on other pages. It is not a good
option for how to make your own web site. That's because the stamped-out,
cloned site they give you (even with your own name and contact information
on it) will simply not be found by web surfers, because the search
engines will rank you somewhere past Pluto.
Here's one minor exception: Keep the cookie-cutter site to send
people to once they've contacted you by other means, and when you
want to send them there to view a fancy video clip, or some other
multimedia presentation. That's a fine use for the web site.
Option 4: Use "Hobby
Turnkey" sites like Homestead.com.
We call these "hobby turnkey" because if you want to make your own
web site to show off your award-winning petunias, then they're quite
adequate. Their calling card is that they are idiot-simple to use,
and you can make your own web site within 30 minutes.
You've seen these types of sites: Shimmery blue backgrounds, with
funky typefaces, and lots of bright colors. They also contain dozens
of different styles of visitor counters, "donate to this charity"
buttons, etc. We suppose they serve the hobbyist market okay. But
they are NOT the impression you want to give prospective customers.
Your future customers are looking for answers to their questions
and needs, and they want the direct route to that information.
You need a different way to make your own web site than these solutions
can provide.
Option 5: Build it using
a "Business Turnkey" system.
This is probably your best bet in terms of how to make your own
web site. These systems are geared toward ranking high on
search engines, and showcasing your products and services. You need
the following: flexibility to build what you need; good support
when you have questions; a powerful set of tools to allow you to
design a nice site without you having to worry about the technical
aspects.
That last point is key: The more time you spend messing with graphics,
linking pages, and submitting them to search engines, the less time
you are spending on finding clients, talking to them, keeping them,
and making a substantial home income.
We know of an excellent service that lets you make your own web
site, and allows the flexibility and power to make your site highly
professional with very modest expense of time and money. We strongly
recommend this service for many people.
Option 6: Build it "a
la carte".
This last option is not a bad way to make your own web site;
it's just more time consuming. If you are rather familiar with computers,
and don't mind tying several tools together, you can make your own
web site with the maximum flexibility possible. There are some excellent
tools out there for optimizing your web pages to rank highly on
the search engines; for linking your products to a shopping cart;
for doing sophisticated split-testing of web pages to see which
one attracts more customers; etc.
This option involves mixing and matching those tools to get just
the site you want. The cost is at or a bit below what you'll pay
for Option 5, but your time commitment will be substantially higher.
All the details on this option are way too long to be appropriate
for this web page. If you are interested in this "hands on" approach
to how to make your own web site, then contact us, and we'll be
happy to discuss it with you.